2년마다 열리는 Design and Emotion 이 올해 시카고 IIT에서 개최되었습니다.
감성 디자인 뿐만 아니라 디자인 여러분야에 걸쳐
다양하게 구성되어 있어서 모두들 관심을 가지고 도전할 만하다고 생각합니다.
TUDelft 분들이 이 학회의 주축이어서 델프트 대학 사람들이 많이 참가했고,
일본 쪽은 츠쿠바의 감성공학 연구 교수님들,
카네기 멜론에서는 시각쪽 연구자들이, 유럽과 호주에서도 참가하고 있었습니다.
한국에서는 서울대, 홍대, 카이스트, 국민대, 성균관대가 1-2팀씩 참가했습니다.
무엇보다도 국내학회에서와 달리^^ 학생들도 있지만 교수님들과 시니어급 실무자들의 발표율이 높아서
논문발표를 듣고 있는지 강연을 듣고 있는지 헷갈릴 때가 많았습니다.
(아래의 학회 링크로 들어가보시면 이번 학회의 일정표와 세션pdf가 있습니다.
키노트 강연자들의 소개와 워크샵 프로그램도 나와 있습니다.)
다음번 2012는 아직 어디에서 열리는 지 결정되지 않았지만,
아마도 2010년 말~2011년 초에 call for paper가 있을 예정이므로
꼭 기억해두세요.
(좌측 Ben Hughes 이 분은 센트럴 세인트 마틴스 교수님이고 제가 발표한 세션의 좌장이신데,
design case를 발표하셨고 best design case 상을 받고 계셔요, 오른쪽은 델프트의 Desmet교수님)
Since its inception in 2007, the Prix Émile Hermès has supported innovation and promoted the work of talented young designers whose forward-looking, sustainable approach reflects our evolving society and lifestyles. For the second Prix Emile Hermès, the Fondation d’entreprise Hermès has chosen a universal theme touching on one of humanity’s most vital needs: to heat, me-heat, re-heat.
The mastery of heat has been a challenge for mankind throughout the ages. The emergence of the first constructed hearths, some 400,000 years ago, marked the beginnings of human society as we know it. Firelight prolonged the day and held back the night, while the heat of the fire extended summer into winter, allowing men to settle the planet’s temperate and cold regions. The hearth was a source of warmth, fostering better living conditions, providing more hygienic, cooked food and improved methods for the manufacture of tools. Last but not least, the warm, radiant hearth promoted social interaction, communal living, and the rise of modern man.
Closely connected with technological progress, the mastery of fire brought great leaps forward in the 19th and 20th centuries, in the generation, preservation and uses of heat. Mankind has reached beyond the Titan Prometheus, learning how to make the heat we need, for ourselves. By combustion, of course, but also friction, fusion, fission, or the mixing of chemical components... Man has also learned to harness natural, environmental energy sources, through insulation, by constructing dwellings above stables, and latterly through the mastery of geothermal energies, bio-gas, solar and wind power, the rivers and tides.
Objects designed to harness heat.
Over the centuries, mankind has shown extraordinary ingenuity, finding new ways to produce energy, and creating new objects designed to "heat, me-heat, re-heat’’. The applications and uses of heat are endless. From the highly sophisticated to the extremely simple, each object is intrinsically linked to its geographical and economic context, and the lifestyles of its users. Whether for heating, cooking, hygiene and sterilisation, medical or sporting functions, heat plays a role in every aspect of human social and economic interaction.
Key issues on a global scale
From the most basic methods of generation to the most highly technological, heat is the focus of continuous research, a major geopolitical issue linked to the control of energy resources, and a fundamental, vital force touching humanity as a whole. "Heat, me-heat, re-heat" - the theme of the second Prix Emile Hermès - implies a fresh perspective on contemporary lifestyles and energy use, a practical, long-term approach to related design issues, and a recognition of the principles of sustainable development, with the ultimate aim of reducing the planetary "footprint" of the human race, soon to number some 8 billion individuals. The jury of the Prix Émile Hermès will invite entrants to take account of these multiple issues in their submissions.
Create a 2-minute video response to the Eames Office’s seminal film, Powers of Ten.
Background
In 1977, Charles and Ray Eames unleashed into the world a short film entitled Powers of Ten, one of the most influential and beloved design movies ever made. Distributed by IBM and with a running time of only 9 minutes, the film (based on the 1957 book Cosmic View by Kees Boeke and Charles’ Cranbrook dialogues with Eliel Saarinen) gives a visceral sense of exponential growth by depicting the scale of the Universe through factors of 10, zooming out from a scene of a couple on a picnic blanket, to the (then) observable universe, and back down to the protons and neutrons of a carbon atom in the picnicker’s hand. The film is archived by both the National Film Registry and the Library of Congress and has inspired countless designers, scientists, thinkers and doers for over 40 years.
The journey has always been ongoing: Charles and Ray made two previous versions (in 1963 and the admired Rough Sketch in 1968). In recent years, the Eames Office has made Powers of Ten Thinking a centerpiece of its education—centered around the notion that “Scale is the New Geography.”
Task Definition
In this iterative, exploratory spirit and on the occasion of Powers of Ten Month, Core77 and the Eames Office are proud to invite you to create a “response video” to Powers of Ten, limited to 2 minutes, celebrating this seminal work in any way your creativity leads—a reinterpretation, a mashup, a tribute, a reflection, a love letter.
Note: The competition platform invites iteration–you have the ability to update your entry at any time up until the competition deadline—so posting storyboards, inspirations, and other materials early is encouraged. This will invite people to comment on your work, offer inspiration, and help build a collaborative community. Post, share, refine, engage!
Judging Criteria
Originality, point of view, quality, engagement
Judging Panel
Eames Demetrios
Gary Hustwit
Paola Antonelli
Adam Bly
Ayse Birsel
Allan Chochinov
Prizes:
Jury Prize Winner:$2,000 cash Eames Molded Plywood Lounge Chair (Value $1,250) $2,000 donation to the Eames Foundation in the name of the winner (includes a tour of the Eames House; travel not included)
In addition, to watch and read from their Eames chair, the Grand Prize winner will also receive: A boxed set of volumes 1 through 6 of the Eames Films; Including of course Powers of Ten, among over 40 films A vintage copy of the Eames Office book ‘Images of Early America’A copy of ‘The recent 100 Quotes by Charles Eames’An Eames Primer by Eames Demetrios
Popular Vote Winner:$1,000 in cash
Eames Molded Plywood Lounge Chair (Value $1250)
Sponsor
We are grateful to Herman Miller for helping to make this competition possible.
Mandatory Requirements
Videos must be 2 minutes or less in length, and must not exceed 50MB in size. (Videos longer will be disqualified.) Do not use copyrighted imagery that you do not have the rights to. If you use images or footage from the POWERS OF TEN including, for the purposes of illustration but not limitation, video, film, book or any other representation of the Charles and Ray Eames Film Powers of Ten (collectively “POT”) in your submission to this contest, you agree to the additional terms hereof. Eames Office, LLC (”Eames”) is the owner of all right, title and interest in and to POT, including all copyrights. Eames hereby grants you a limited license to use POT solely for purposes of creating a two-minute video (the “Video”) for submission to this contest. You agree not to otherwise present, submit, publish, or otherwise use the Video without the written consent of Eames.
Announcement and registration: October 10, 2010
Competition platform open for entries: October 18, 2010 Competition Closed: January 9th, 2011
Voting Closed: January 16th, 2011
Winners Announced: January 25th, 2011
This initiative is a Proud Participant in 10/10/10 – Powers of Ten Day 2010, organized by Eames Office & generously sponsored by IBM, with additional support from Herman Miller, Vitra & Penfolds. Find out how to participate each year at http://www.powersoften.com/
